The Wind
Posted By: Katie on Jul 9th 2007 @ 9:50 am
What a great example of giving a “thing”, a persona.
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pixel, n.: A mischievous, magical spirit associated with screen displays. The computer industry has frequently borrowed from mythology: Witness the sprites in computer graphics, the demons in artificial intelligence, and the trolls in the marketing department.-Jeff Meyer
Advertising is the 'wonder' in Wonder Bread.-Jef I. Richards
Customers buy for their reasons, not yours.- Orvel Ray Wilson
To design is to communicate clearly by whatever means you can control or master.- Milton Glaser
Advertisements contain the only truths to be relied on in a newspaper.-Mark Twain
Transformers Chevy Commercial w/ Optimus Prime
Posted By: Noel on Jul 5th 2007 @ 10:05 pm
This is a great example of product placement in Hollywood baby! GM has 4 vehicles that are actually the stars of the movie.
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Some 7-11s Become Kwik-E-Marts
Posted By: Derek on Jul 2nd 2007 @ 9:19 am
Over the weekend, 7-Eleven Inc. turned a dozen stores into Kwik-E-Marts, the fictional convenience stores of “The Simpsons” fame, in the latest example of marketers making life imitate art.
This is what they are calling “Reverse Product Placement”.