out of the blue

When checking my Google Alerts this morning, I came across a site worth sharing.  The flavored water company, Fruit2O, just launched their new site at fruit2O.com and it’s marketing at its best.  The colors are vibrant and the site navigation is flawless- easy for even the simplest of simpletons (me) to understand.  It doesn’t bombard the potential customer with useless information.  It just makes you want to drink Fruit2O.  Or look at the website- I must admit, the colors are so enchanting, I find myself clicking back and forth between Dproblue and Fruit2O just to look at the colors.  Check it out- you can get some good ideas for your own site- or just admire a good site.